MSR Technology Group DBA Infomatics has been an Inc 500/5000 corporation for the last 7 years in a row. We have an urgent need for Product Marketing Specialist, and this is an Onsite role in 2477 Deerfield Drive, Ft. Mill, SC 29715. Please find the job details below.
Title: Product Marketing Specialist
Location: 2477 Deerfield Drive, Ft. Mill, SC 29715
Duration: 8+ Months Contract
Pay Rate: $55per hour on W2 with benefits
Job Description.
Marketing Specialist responsible for developing and executing go-to-market strategies, product positioning, and commercialization plans for aftermarket service products.
Key Responsibilities
- Service Marketing & Go-to-Market Enablement
- Define and execute go-to-market strategies for aftermarket services, including extended coverage, digital services, telematics, and fleet solutions.
- Develop marketing strategies, value propositions, and product positioning for targeted customer segments.
- Lead product launch planning and commercialization in collaboration with Product, Sales, and Marketing teams.
- Create sales enablement tools, training materials, and dealer support programs.
- Drive marketing campaigns and initiatives to increase product adoption and penetration across dealer and fleet channels.
- Coordinate cross-functional teams to ensure successful rollout of new service offerings.
- Market & Business Insights
- Analyze market trends, customer needs, and competitive landscape to inform marketing strategies.
- Collaborate with internal stakeholders to align product offerings with market demand.
Skills
- Strong verbal and written communication skills
- Strategic thinking and problem-solving ability
- Attention to detail and strong interpersonal skills
- Ability to work independently and manage multiple priorities
- Proficiency in Microsoft Office tools (PowerPoint, Excel, Word)
Education & Experience
- Bachelor’s degree in Business, Marketing, or related field
- 3–5 years of experience in marketing, preferably in services or product marketing
If you have the above skills/experience, please share your resume in confidence to:
Recruiter Name: Sravan
Email: sravan@msrtechnologies.com
EOE
