Product Marketing Specialist

MSR Technology Group
Fort Mill, SC

MSR Technology Group DBA Infomatics has been an Inc 500/5000 corporation for the last 7 years in a row. We have an urgent need for Product Marketing Specialist, and this is an Onsite role in 2477 Deerfield Drive, Ft. Mill, SC 29715. Please find the job details below.


Title: Product Marketing Specialist

Location: 2477 Deerfield Drive, Ft. Mill, SC 29715

Duration: 8+ Months Contract

Pay Rate: $55per hour on W2 with benefits


Job Description.

Marketing Specialist responsible for developing and executing go-to-market strategies, product positioning, and commercialization plans for aftermarket service products.


Key Responsibilities

  • Service Marketing & Go-to-Market Enablement
  • Define and execute go-to-market strategies for aftermarket services, including extended coverage, digital services, telematics, and fleet solutions.
  • Develop marketing strategies, value propositions, and product positioning for targeted customer segments.
  • Lead product launch planning and commercialization in collaboration with Product, Sales, and Marketing teams.
  • Create sales enablement tools, training materials, and dealer support programs.
  • Drive marketing campaigns and initiatives to increase product adoption and penetration across dealer and fleet channels.
  • Coordinate cross-functional teams to ensure successful rollout of new service offerings.
  • Market & Business Insights
  • Analyze market trends, customer needs, and competitive landscape to inform marketing strategies.
  • Collaborate with internal stakeholders to align product offerings with market demand.


Skills

  • Strong verbal and written communication skills
  • Strategic thinking and problem-solving ability
  • Attention to detail and strong interpersonal skills
  • Ability to work independently and manage multiple priorities
  • Proficiency in Microsoft Office tools (PowerPoint, Excel, Word)


Education & Experience

  • Bachelor’s degree in Business, Marketing, or related field
  • 3–5 years of experience in marketing, preferably in services or product marketing


If you have the above skills/experience, please share your resume in confidence to:


Recruiter Name: Sravan

Email: sravan@msrtechnologies.com


EOE

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