We are a leading global manufacturer of electrical interconnects and power distribution solutions. Our North American Headquarters is located in Central New Jersey directly off Route 287 is where we maintain significant “on-time” inventory of electrical interconnects that are produced in our factory in Germany. In addition, we are a UL Listed assembly operation that manufactures portable power distribution, control panels, and power cable assemblies. Due to our rapid growth and expansion, we are currently seeking a dedicated and proactive Marketing Manager to join our team.
The Marketing Manager is responsible for planning, executing, and optimizing the company’s marketing initiatives. This role leads efforts to increase brand awareness, support sales activities, enhance digital presence, and collaborate with internal and external partners to drive measurable growth. The ideal candidate is proactive, organized, and capable of managing multiple marketing channels while aligning with company goals and established budgets.
Key Responsibilities:
Digital Marketing & Brand Awareness
- Increase website traffic and strengthen overall brand visibility using SEO best practices and analytics tools such as Google Analytics.
- Assist in managing and updating the company’s U.S. website, collaborating closely with the website development/management team in Germany.
- Maintain and organize digital assets through the company’s cloud‑based brand management system.
Sales & Marketing Support
- Partner with regional managers and manufacturer representatives to provide marketing materials, product documentation, and relevant resources via Microsoft 365.
- Support the development of sales tools, including product training presentations, marketing data, and promotional giveaways.
- Contribute to the creation and optimization of listings and marketing efforts for eCommerce platforms such as Amazon and eBay.
Content & Literature Development
- Assist in creating and formatting new marketing literature, brochures, and sales collateral.
- Develop and support content for ThomasNet, Blue Book listings, and related platforms, including tracking matrices for target customers, active projects, and new design opportunities.
Trade Show Coordination
- Partner with the Field Marketing Manager to plan trade show booth layout/design, preshow promotional campaigns, and post-show reporting.
- Assist with theme-based giveaways, lead tracking, and preparation of follow-up materials.
General Marketing & Administrative Support
- Monitor and contribute to corporate social media channels (e.g., LinkedIn, Instagram).
- Support annual year-end inventory processes.
Required Skills & Qualifications:
- Bachelor’s degree in marketing, Communications, Business, or related field (preferred).
- 5+ years of marketing experience, preferably in a manufacturing, industrial, or B2B environment.
- Strong knowledge of SEO, website management, and digital marketing analytics.
- Proficiency with Microsoft 365 and familiarity with brand asset management tools.
- Excellent written and verbal communication skills.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Experience with trade show planning and vendor coordination is a plus.
- Familiarity with eCommerce platforms (Amazon, eBay) preferred.
Annual Salary Range: $85,000-$95,000
Benefits include medical, dental, vision, life insurance, 401K, paid time off and car allowance.
