Director of Marketing and Events

About FETCH a Cure

FETCH a Cure is a 501 ©(3) non-profit organization located in Richmond, VA focused on improving the quality of life for our pets. Working with pet owners and the veterinary community, FETCH is furthering pet cancer awareness, education, and treatment. Our vision is simple: A community where no one is denied a choice for their pet’s health due to lack of options, education or funding. Through community outreach by way of events, campaigns and fundraisers, FETCH a Cure is working to promote the need to help pets live long, healthy lives. FETCH continually works to raise awareness and further education about pet cancer, detection and treatment and senior care and aging issues.

We provide financial aid to families unable to bear the cost of the life-saving treatments for their pets that have been diagnosed with cancer through the Companions in Crisis program. FETCH continues to work towards providing more accessible treatment options for all within our community.

Through the Pixie’s Pen Pals program, FETCH is helping rescue dogs and inmates in Virginia correctional centers earn a second chance. By working cooperatively and bonding with the animals, the inmates learn responsibility, patience, tolerance and life-long skills, while the trained dogs find life-long homes.

About the Role:

The Director of Marketing and Events is responsible for developing and executing a comprehensive marketing and communications strategy to raise brand awareness, engage the community, and support fundraising efforts. This role also plays a key part in the planning of all events.

What You'll Do:

• Establish and execute a cohesive social media and public relations plan.
• Develop all branding and marketing collateral, and compose regular eBark newsletters.
• Manage community events, including the Supper Club, from planning to execution.
• Lead the planning and the committee for FETCH Fest.
• Assist with the planning and logistics of Pets on Parade and The Steel Dog Open Golf Tournament
• Assist with signature event sub-committees.
• Design merchandise and manage inventory.
• Oversee the maintenance and expansion of the website
• Collaborate with other team members to share educational resources across various platforms
• Creation and implementation of organizational press releases.
• Analyze organizational brand awareness and increase that awareness across all platforms.

What We're Looking For:

• Marketing Expertise: Proven experience in building brand awareness, managing social media channels, and writing compelling content (including newsletters and press releases).
• Event Planning Proficiency: Experience in managing the full lifecycle of events—from initial planning and logistics to on-site coordination and post-event analysis.
• A "Hands-On" Mindset: A willingness to jump into everything from designing merchandise and maintaining the website to being present and active during nights and weekends at community events. We're a small team that wears many hats!
• Strategic & Collaborative Skills: The ability to work independently to execute a marketing plan, while also collaborating with sub-committees and team members to share resources.
• Technical Literacy: Proficiency in website management and marketing software to help us grow our digital footprint.
• A Passion for Pets: At FETCH we know the dogs and cats in our lives aren't just pets but our family. We're looking for someone who shares the same passion about saving best friends lives.

Why Join FETCH?

You’ll play a key role in advancing our mission to support families facing pet cancer, strengthen community education, and expand access to lifesaving resources. If you’re passionate about animal welfare and program leadership, we’d love to hear from you.

Compensation

Compensation for this role will begin at $50,000.