Company: G2G Ventures, PBC
Job Title: Assistant Project Manager, Brand & Creative
Location: Santa Monica, CA – Hybrid (in-office approximately 3 days per week)
Reports To: VP of Brand
About Us:
Counter is a startup revolutionizing the beauty industry by defining the standard of “clean.” Our premium skincare, makeup, and body care formulations combine uncompromising safety, efficacy, and environmental responsibility. And our vision transcends products. We are committed to inspiring confident women (and others) to recognize their collective power to create meaningful change. Our innovative community-commerce ecosystem connects customers, beauty enthusiasts, and loyalists, allowing each person to align with our brand in ways that authentically reflect their values and aspirations. From our formulas to our advocacy efforts to our community connection, we lead clean.
Role Overview:
We’re looking for a highly organized Assistant Project Manager, Brand & Creative, to support the execution of brand and creative marketing initiatives across the brand. This role will serve as the operational backbone of the Brand team— helping move projects from concept to launch while ensuring timelines, stakeholders, and deliverables remain aligned.
You’ll work closely with creative, marketing, social, PR, and product teams to ensure campaigns, launches, and brand initiatives are delivered seamlessly. The ideal candidate thrives in a fast-paced environment, is exceptionally detail-oriented, and loves bringing order and clarity to complex projects.
This is a great opportunity for someone early in their career who wants to build deep experience in brand marketing, creative production, and campaign execution within the beauty industry.
Responsibilities:
Project & Campaign Management
- Work closely with the Director of Integrated Marketing to manage timelines and workflows for brand and marketing initiatives including product launches, promotional roll-outs, campaigns, social shoots, and events.
- Coordinate cross-functional stakeholders across creative, marketing, PR, social, product, and ecommerce teams
- Track deliverables, dependencies, and approvals to ensure projects launch on time
Creative & Content Operations
- Partner with the creative team to manage asset production timelines (campaign photography, video, digital assets, social content, contracts
- Review creative briefs and project requests to ensure complete and clear intake of all requests
- Maintain organized asset libraries and ensure teams have access to approved creative
- Coordinate reviews and feedback cycles across stakeholders
Content & Production Coordination
- Support planning and logistics for campaign shoots and content production
- Track deliverables from external partners such as photographers, stylists, and production teams
- Ensure assets are delivered in the correct formats and specifications for all channels
- Understanding of all phases of creative project development and design, from launch strategy through design and implementation.
Team Operations:
- Maintain project management system, currently in Monday
- Help establish clear workflows and processes for the brand team
- Help track approvals, feedback cycles, and revisions across stakeholders
- Prepare project status updates and flag risks or delays early
Skills & Abilities:
- Resourceful, deeply organized, self-starter who understands the fast-paced nature of a direct-to-consumer brand and is able to manage multiple deadlines and priorities, and adapt to rapidly changing priorities
- Understanding of all phases of creative project development and design, from launch strategy through design and implementation
- A strong work ethic and deep commitment to producing quality, best-in-class work
- Ability to uphold values and creative excellence of the brand, while ensuring project deliverables and objectives are met with timeliness and attention to detail
- Strong problem-solving and communication skills, can-do attitude, and inquisitive nature
Requirements:
- 2–3 years of experience in project management, marketing coordination, or creative operations.
- Beauty, fashion, or consumer brand experience is a plus.
- Highly organized with strong attention to detail.
- Strong communication skills and comfort working cross-functionally.
- Ability to manage multiple projects simultaneously and prioritize effectively.
- Experience with project management tools (Asana, Monday.com, or similar).
- Familiarity with digital asset management platforms such as Brandfolder is a plus.
- Desire to work collaboratively in a dynamic startup environment.
- Passionate about working for a values-driven brand.
- Proficient in Office Suite.
Benefits:
G2G Ventures offers a comprehensive benefits package designed to support the health, well-being, and financial security of our employees, including:
- Medical, dental, and vision insurance
- 401(k) retirement plan
- Open PTO policy, encouraging employees to take the time they need to rest and recharge
- Paid company holidays
- Hybrid work environment
- Paid Parental Leave
- Opportunities to grow within a fast-moving, mission-driven startup
This position is also eligible for participation in the company’s annual bonus program, based on individual and company performance.
Equal Opportunity
G2G Ventures is an equal opportunity employer and values diversity. We are committed to building an inclusive workplace and encourage candidates from all backgrounds to apply.
