Store Sales Specialist

Onward Reserve
Charlotte, NC

Company Description

Onward Reserve, founded in 2012 by TJ Callaway, is a lifestyle brand inspired by a deep appreciation for authentic moments, quality craftsmanship, and sporting traditions. Known for its combination of hospitality and exceptional customer experience, the brand offers unique apparel and gifts in exclusive brick-and-mortar stores and online. Its product line includes a diverse range of items, from artist-designed t-shirts to tailored sportswear, coats, ties, and luxury gifts. Onward Reserve is dedicated to creating a one-of-a-kind retail environment that prioritizes quality and style.


Position Overview

At Onward Reserve, our core passion is to earn a place in people’s memories by creating unforgettable experiences. As a Store Sales Specialist in our Charlotte store, you’ll play a key role in delivering on that promise. You will provide exceptional in-store experience through authentic service, deep product knowledge, and a commitment to helping each customer look and feel their best.


This role is responsible for driving the sales growth of the store while creating a warm and welcoming environment for our customers. In addition to delivering strong individual sales performance, you’ll contribute to building brand awareness, customer loyalty, and store success in the Charlotte community.


This is a dynamic hourly position with a flexible full-time schedule, including weekend and holiday availability.


Key Responsibilities

1. Selling

  • Greet and engage customers with energy, enthusiasm, and professionalism.
  • Drive individual and store sales through proactive selling and customer outreach.
  • Deliver a consistent and polished omni-channel shopping experience.
  • Accurately process transactions, returns, and exchanges through the POS system.
  • Use downtime productively by tidying, restocking, or preparing for the next customer interaction.

2. Brand & Product Knowledge

  • Become an expert on the Onward Reserve product assortment and third-party brand offerings.
  • Share the Onward Reserve story in an authentic, confident way to deepen customer connection.
  • Stay current on new product launches, seasonal collections, and brand initiatives.
  • Educate teammates on product features, benefits, and styling tips to enhance team-wide knowledge.

3. Relationship Building

  • Foster meaningful connections with new and returning customers.
  • Support community engagement by building a client base and participating in local events.
  • Assist the Store Manager with in-store events, activations, and holiday support.
  • Uphold our brand’s reputation as the most authentic environment for buying apparel and gifts.

4. Customer Experience

  • Ensure every customer feels seen, heard, and well taken care of from entry to checkout.
  • Create a welcoming, inclusive, and elevated store atmosphere.
  • Maintain clean and visually appealing merchandising in alignment with brand guidelines.

Contribute to a positive and collaborative team culture rooted in our core values:

Put Together, Start With Yes, Scrappy, Walk With a Purpose, Whatever it Takes, and Control Our Own Destiny.


Additional Responsibilities

  • Respond promptly to customer inquiries via phone, email, and in person.
  • Take feedback well and demonstrate a commitment to growth and improvement.
  • Support back-of-house operations, restocking, and store cleanliness.
  • Perform other tasks or duties as assigned by the Store Manager.


Compensation & Benefits

We offer a competitive salary that is commensurate with experience, along with a strong list of company benefits. If you think you would be a great fit for this role, please let us know by introducing yourself to careers@onwardreserve.com, where we will be happy to provide you with more information.