Senior Digital Product Manager – Customer Platforms (Mobile Focus)
Location: Irving, TX (Hybrid – 3 days onsite: Monday–Wednesday)
Type: Contract-to-Hire
Overview
We are seeking a seasoned Senior Digital Product Manager to lead the development of customer-facing and franchise-facing applications within a fast-growing home services ecosystem. This role will focus on building mobile-first experiences (iOS & Android) that power customer engagement, membership programs, and service booking journeys.
The ideal candidate brings deep experience delivering end-to-end digital products—from concept to deployment on the Apple App Store and Google Play Store—with a strong understanding of data-driven personalization, platform integrations, and user experience optimization.
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Role Explanation:
This Senior Digital Product Manager (Mobile Focus) role is about owning and building mobile apps (iOS & Android) that customers and franchise partners will use.
Think of it like this:
The person will lead the entire journey of a product:
- From idea → design → development → launch → improvements
The products include:
- Customer apps (booking services, profiles, memberships)
- Franchise apps (managing services, operations)
The main goal:
- Improve customer experience
- Increase engagement & bookings
- Build smart, personalized digital platforms
What This Person Will Actually Do (Day-to-Day):
- Decide what features to build (roadmap planning)
- Work with:
- Engineers
- Designers
- QA testers
- Business teams
- Manage:
- Mobile app releases (App Store / Play Store)
- Product backlog (user stories, epics)
- Ensure systems talk to each other:
- APIs
- Customer data
- Booking systems
- Use data & analytics to improve:
- User experience
- Conversions
- Drive AI features like:
- Chatbots
- Smart scheduling
- Personalized recommendations
Ideal Candidate Profile:
Must-Have Skills
1. Product Management Experience
- 10+ years
- End-to-end product ownership
2. Mobile App Experience (VERY IMPORTANT)
- iOS + Android apps
- Launched apps on App Store / Play Store
3. Platform/Product Experience
- Customer portals / booking systems / membership platforms
4. Technical Understanding
- APIs
- Data flow
- Integrations
- Basic system architecture
5. Agile Methodology
- Scrum / Kanban
- Backlog, sprint planning
6. Stakeholder Management
- Cross-functional teams
- Business + tech alignment
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Key Responsibilities
- Own and drive the end-to-end product lifecycle across multiple initiatives including Customer Portal, Franchise Portal, and Membership Platform
- Lead development of mobile applications (iOS & Android) focused on service booking, customer profiles, and personalized recommendations
- Define and manage product roadmap, epics, features, and user stories, ensuring alignment with business goals and customer needs
- Collaborate closely with engineering, UX/UI, QA, and business stakeholders to deliver scalable and intuitive applications
- Oversee mobile app releases, including App Store & Play Store submission, compliance, and version management
- Ensure seamless data flow across systems (customer data, service history, membership status, scheduling systems, APIs)
- Drive AI-driven initiatives such as call handling, appointment scheduling, and personalized recommendations
- Leverage analytics, user behavior data, and feedback loops to continuously improve customer engagement and conversion rates
- Act as a key liaison between business, franchise stakeholders, and technology teams
Required Qualifications
- 10+ years of experience in Product Management, with strong focus on customer-facing digital products
- Proven experience delivering mobile applications (iOS & Android) from inception to App Store/Play Store deployment
- Experience working on platform-based products such as customer portals, booking systems, or membership platforms
- Strong understanding of data flows, APIs, integrations, and system architecture
- Hands-on experience with Agile methodologies (Scrum/Kanban) and backlog management
- Ability to translate business requirements into scalable product solutions
Preferred Qualifications
- Experience in home services, marketplace platforms, or franchise-based business models
- Exposure to AI/automation use cases (chatbots, scheduling, customer engagement tools)
- Experience working with customer data platforms (CDP), CRM systems, or personalization engines
- Strong collaboration with UX teams to build intuitive, mobile-first user experiences
Key Skills
- Product Strategy & Execution
- Mobile App Lifecycle (iOS & Android)
- Customer Experience & Journey Optimization
- Data Flow & API Integration Understanding
- Agile Product Management
- Stakeholder & Franchise Management
- AI/Automation in Customer Engagement
