HCLTech is looking for a highly talented and self- motivated CDP Architect to join it in advancing the technological world through innovation and creativity.
Req ID: 81003
Job Title: CDP Architect (Customer Data Platforms)
Experience level: 15+ years
Work Location: Holmdel, NJ
Must have skills
• Customer Data Platform - Segment (Mandatory) Adobe Experience Platform, Salesforce Data Cloud etc.
• Integrations- ETL, Real Time and batch based, Analytics platform like google analytics, CJA, etc.
• 15+ years of experience in marketing, marketing operations, Data Driven operations or segment focused roles
• Proven hands on experience owning and operating marketing segments
• Strong experience in segmentation, activation, and marketing operations
• Demonstrated ability to analyze data, define roadmaps, and drive execution
Preferred skills:
• Good to have experience working with other Customer Data Platforms (CDPs), with exposure to platforms such as: Salesforce Data Cloud, Adobe Experience Platform (AEP) or any other.
Job Description:
Roles & Responsibilities-
• Hands on experience with Segment Customer data platform as lead / architect.
• Act as the segment subject matter owner, while leveraging experience across other marketing and data products to enhance outcomes
• Hands on experience defining, building, and managing marketing segments using customer, behavioral, and engagement data
• Translate business and marketing objectives into actionable segmentation, targeting, and activation strategies
• Marketing Operations experience, including hands on involvement in Campaign execution, Journey orchestration, Audience activation workflows
• Good to have experience working with other Customer Data Platforms (CDPs), with exposure to platforms such as: Salesforce Data Cloud, Adobe Experience Platform (AEP) or any other.
• Experience integrating and activating segments across email, web, mobile, paid, and owned channels
• Collaborate closely with data, IT, and platform teams to enable and optimize integrations required for segmentation and activation
• Analyze current segment performance, data gaps, and operational challenges
• Analyze and define the roadmap as per current technology stack, balancing near term execution with future capability and platform evolution
• Convert insights and analytics into practical execution improvements and optimizations
• Enable marketing and execution teams through playbooks, workflows, and operating best practices
• Partner with product, sales, analytics, and operations teams to ensure end to end segment enablement
• Support rollout, adoption, and optimization during major campaigns and launches
Experience Required:
• 15+ years of experience in marketing, marketing operations, or segment focused roles
• Proven hands on experience owning and operating marketing segments
• Strong experience in segmentation, activation, and marketing operations
• Demonstrated ability to analyze data, define roadmaps, and drive execution
• Experience working in complex, cross functional enterprise environments
Pay and Benefits
Pay Range Minimum: $131,000 per year
Pay Range Maximum: $202,000 per year
HCLTech is an equal opportunity employer, committed to providing equal employment opportunities to all applicants and employees regardless of race, religion, sex, color, age, national origin, pregnancy, sexual orientation, physical disability or genetic information, military or veteran status, or any other protected classification, in accordance with federal, state, and/or local law. Should any applicant have concerns about discrimination in the hiring process, they should provide a detailed report of those concerns to secure@hcltech.com for investigation.
Compensation and Benefits
A candidate’s pay within the range will depend on their work location, skills, experience, education, and other factors permitted by law. This role may also be eligible for performance-based bonuses subject to company policies. In addition, this role is eligible for the followi14520ng benefits subject to company policies: medical, dental, vision, pharmacy, life, accidental death & dismemberment, and disability insurance; employee assistance program; 401(k) retirement plan; 10 days of paid time off per year (some positions are eligible for need-based leave with no designated number of leave days per year); and 10 paid holidays per year.
How You’ll Grow
At HCLTech, we offer continuous opportunities for you to find your spark and grow with us. We want you to be happy and satisfied with your role and to really learn what type of work sparks your brilliance the best. Throughout your time with us, we offer transparent communication with senior-level employees, learning and career development programs at every level, and opportunities to experiment in different roles or even pivot industries. We believe that you should be in control of your career with unlimited opportunities to find the role that fits you best.