Associate Product Line Manager

Spectrum Marketing Associates
Scottsdale, AZ

An Associate Product Line Manager (PLM) is responsible for engaging with PLM's for the success of our principals’ product line, from development to sales in an electronic components industry. PLM's work to increase profitability and market share by analyzing the market, competitors, and customers, and then help the sales team develop strategies to achieve their goals.

 

Associate role to include involvement in, but are not limited to:

  • Enter/Update New Business Opportunities in Dynamics 365 (CRM) and the principal’s system in a timely manner that mirror each other
  • Research to identify opportunities for growth and anticipate trends
  • Work internally and with the principals to design and develop marketing and sales strategies to drive growth
  • Action/Follow-up on leads from our principals
  • Be an advocate for the product lines and promote new product offerings and solutions to the team
  • Consistent review of up trending/down trending accounts to determine how best to recapture business or further engage on new or up trending accounts
  • Fully knowledgeable of escalation paths within the principals to elevate issues as necessary
  • On-time reporting to the principals per their scheduled requests for updates
  • Understanding of the principal’s supplier portal and working knowledge to utilize the available resources
  • Final review of monthly reports prior to sending to the Regional Sales Managers
  • Review and submit split reports timely and accurately to capture Won business moving outside of the territory
  • Weekly POS review to identify trends and emerging accounts to review with the sales team
  • Quote follow up on all opportunities of significant value with the Field Sales Engineers (FSE) and distributor partners
  • Monitor the performance of the line and identify new and lost business and a strategy to protect and grow
  • Responsible for planning and documenting the travel and customer visit schedule of principals when in the territory

 

We are seeking applicants with an energetic, aggressive personality, strong work ethic, and excellent communication skills. MUST be computer literate and able to handle multiple tasks to support the sales team.