open to multiple locations Evansville IN, Baltimore MD, Wilmington DE, Charlotte NC and Irving TX. Only candidates who are willing to work w2- Hybrid/Onsite Requirement: Considering candidates who live within 50 miles (commutable distance)
Design, built, and optimize customer journeys in Adobe Journey Optimizer , including event triggered workflows, audience segmentation, and multichannel orchestration across email, SMS, and push.
• Developed and maintained Adobe Campaign Classic/Standard workflows , including data ingestion, enrichment, targeting logic, and automated delivery processes.
• Created dynamic, personalized content using AMPscript, JavaScript, HTML/CSS, and AJO personalization blocks , ensuring scalable and reusable components across campaigns.
• Collaborated with data engineering and marketing teams to integrate AJO with enterprise data sources, configure schemas, define events, and ensure accurate realtime profile activation.
• Monitored campaign performance, troubleshooting workflow failures, optimizing delivery throughput, and ensuring compliance with governance, privacy, and deliverability best practices.