Vice President, Communications and Storytelling

Vice President, Communications and Storytelling

Summary/objective

We are seeking a bold, strategic, and highly creative Vice President of Communications and Storytelling to define and lead the next evolution of our brand, narrative, and market presence. This executive will oversee Brand, Content, Design, Public Relations, Analyst Relations, Social Media, and Community Relations, bringing these functions together into a cohesive, high-impact storytelling engine.

This role requires a leader with a strong point of view on brand identity, the ability to rapidly establish and scale a differentiated market position, and the executive presence to shape internal and external communications at the highest level. The Vice President will play a critical role in influencing perception across customers, partners, analysts, media, and employees.

Core Job Duties

• Define and rapidly establish a clear, differentiated brand identity and narrative
• Lead the evolution of the company's voice, messaging, and positioning across all audiences and channels
• Ensure consistent and compelling storytelling across brand, product, demand, and communications efforts
• Elevate visual identity and creative expression in partnership with design leadership

• Guide development of high-impact content across digital, thought leadership, campaigns, events, and sales enablement
• Ensure messaging translates complex HCM solutions into clear, compelling narratives for SMB and Mid-Market audiences
• Drive innovation in AI-enabled content creation, discoverability, and performance optimization
• Lead corporate communications strategy including PR, media relations, and crisis communications
• Build and manage a high-performing PR and Analyst Relations function to strengthen market credibility and influence
• Shape thought leadership and executive visibility across media, analysts, and industry platforms
• Ensure tight alignment between brand narrative and external communications
• Establish a clear and compelling executive communications strategy; Partner closely with the CEO and executive team to develop messaging, speeches, and thought leadership platforms
• Ensure executive voice aligns with and reinforces brand positioning and company strategy
• Oversee social media strategy as a core brand and demand channel
• Build and scale community engagement programs that strengthen customer advocacy and brand affinity
• Ensure consistent and authentic brand presence across owned and earned channels
• Partner with Demand Generation, Product Marketing, Sales, and Customer teams to align messaging and drive pipeline impact
• Ensure alignment across all customer touchpoints-from awareness through conversion and retention
• Lead and scale a multidisciplinary team across brand, content, design, PR, AR, and social
• Modernize workflows through AI and automation to increase speed, scale, and impact

Job Complexity

Guides and inspires others to work with abstract ideas or situations across functional areas of the business. Sets strategy and guides senior leaders in identifying and evaluating fundamental issues and direction for business unit(s). Requires in-depth knowledge of the business unit, business strategies and the company's goals.

Interaction

Interacts internally and externally with executive and C-Level management, requiring negotiation of extremely critical matters. Influences policymaking.

Supervision

Directs and controls the activities of one or business unit, division, product groups or service areas through senior leaders who have overall responsibility for the successful operation of those assigned areas. Clear expertise as a manager, leader, and operator.

Experience

Typically requires a Bachelor's degree and 15+ years of direct experience, with 8+ years of leadership experience. May require advanced degree.

Scope

Sets direction, strategy, and vision for business unit(s). Holds senior leaders accountable for results. Helps shape, exemplify, and hold senior leaders accountable to the management standards of the company. Approves corporate and/or organizational policies and authorizes their implementation. Inspires senior leaders to develop innovative concepts and promotes new ideas. Drives meaningful impact and improvements across multiple functions or business units; strategically plans for how people and processes scale.

Discretion

Erroneous decisions will have a significant long-term effect on the company's success.

Minimum Qualifications

• 15+ years of experience in brand, communications, or marketing leadership, preferably in B2B SaaS or HCM/HR tech
• Proven experience leading integrated brand, content, and communications functions
• Strong track record of building and scaling brand identity and market presence
• Deep expertise in PR, Analyst Relations, and executive communications
• Demonstrated ability to influence executive stakeholders and shape company narrative
• Experience partnering with Demand Generation to drive measurable business outcomes
• Strong understanding of modern content ecosystems, including AI/LLM-driven discovery
• Exceptional storytelling, editorial judgment, and creative leadership

Physical Demands

Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds.

Travel Required

Yes, up to 20% domestic travel may be required.

Work Authorization

Employee must be legally authorized to work in the United States.

FLSA Classification

Exempt

Location

Hybrid – In office

About isolved

isolved is an employee experience leader, providing intuitive, people-first HCM (Human Capital Management) technology. Our solutions are delivered directly or through our partner network to more than five million employees and 145,000 employers - who use them every day to boost performance, increase productivity, and accelerate results while reducing risk. Our HCM platform, isolved People Cloud, seamlessly connects and manages the employee journey across talent management, HR & payroll, workforce management and engagement management functions. No matter the industry, we help high-growth organizations employ, enable and empower their workforce by transforming employee experience for a better today and a better tomorrow. For more information, visit www.isolvedhcm.com.

isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. isolved is a progressive and open-minded meritocracy. If you are smart and good at what you do, come as you are. Visit www.isolvedhcm.com/careers for more information regarding our incredible culture and focus on our employee experience. Visit www.isolvedeebenefits.com for a comprehensive list of our employee total rewards offerings.