Overview
The VP, Account Director leads senior client relationships and drives strategic growth across key healthcare and pharmaceutical accounts within a healthcare advertising environment. This role leads integrated teams to deliver high-impact marketing initiatives while ensuring alignment with client business objectives and regulatory requirements.
The VP, Account Director provides strategic oversight, mentors account teams, and collaborates closely with cross-functional partners to ensure the successful execution of integrated campaigns across multiple channels. This leader plays a critical role in driving client satisfaction, operational excellence, and business growth.
This position is based in New York City and follows a hybrid work model, requiring three days in the office (Tuesday–Thursday).
Key Responsibilities
Client & Account Leadership
- Serve as the senior strategic partner for key healthcare and pharmaceutical clients, building trusted relationships and providing proactive counsel.
- Lead account teams to deliver work that aligns with client objectives, timelines, and quality expectations.
- Champion brand strategy and ensure consistent execution across campaigns and deliverables.
Strategic Direction & Growth
- Translate client business goals into integrated marketing strategies across multiple channels, including digital, social, print, and medical communications.
- Identify opportunities for organic growth and support new business development efforts and pitches.
- Lead strategic planning discussions and contribute to quarterly business reviews.
Team Leadership & Collaboration
- Lead and mentor account team members, fostering a collaborative, high-performing culture.
- Partner with creative, strategy, medical, digital, and project management teams to ensure seamless campaign execution.
- Provide clear strategic direction and guidance to internal teams.
Financial & Operational Management
- Oversee account financial performance including forecasting, SOW development, and budget management.
- Ensure accounts operate efficiently while maintaining profitability and strong client satisfaction.
- Monitor project scope, timelines, and resources to ensure successful delivery across work streams.
Compliance & Industry Expertise
- Ensure all work adheres to healthcare industry regulations, including FDA and MLR requirements.
- Maintain a strong understanding of the pharmaceutical advertising landscape and evolving industry trends.
Qualifications
- 10–15+ years of healthcare or pharmaceutical advertising experience, with a proven track record leading integrated accounts.
- Demonstrated ability to build strong client relationships and deliver strategic marketing programs in regulated healthcare environments.
- Proven leadership experience managing cross-functional teams and mentoring account staff.
- Strong financial acumen with experience managing account budgets, forecasting, and profitability.
- Excellent communication and presentation skills with the ability to influence senior clients and internal stakeholders.
- Experience in ophthalmology and/or rare disease strongly preferred.
- Bachelor’s degree required.
Equal Opportunity Employer
Moon Rabbit embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that reflects a wide range of backgrounds, perspectives, and experiences. As a global agency serving global clients, we believe that a more inclusive workplace enables us to produce stronger, more impactful work together.
Moon Rabbit is proud to be an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.
