Sr. Product Counsel

About the Role

Ariat is looking for a Senior Product Counsel to join our growing legal team. As the sixth member of our legal department, you will serve as a strategic legal partner to the teams that bring our products to market, advising on the regulatory, compliance, and privacy considerations that come with operating a global consumer brand.

Under the supervision of the Head of Legal, you will help build and scale the compliance and privacy frameworks that support Ariat's continued growth. This is a high-visibility role with the opportunity to shape programs from the ground up, working directly with product development, sourcing, marketing, and sustainability teams. You are extremely organized and proactive, with a desire to learn and grow. You are customer-focused, collaborate well with team members and cross-functional business partners, and have experience working directly with outside counsel. If you are a self-directing, strategically thinking, and detail-oriented individual with a get-it-done attitude, come work with us!

Ariat is following a hybrid work model (minimum three (3) days onsite per week in the San Leandro, CA office). We are considering local Bay Area candidates only or candidates who are willing to relocate to the Bay Area only.

You'll Make a Difference By

Product and Regulatory Advisory

• Serving as a go-to legal partner for product development, sourcing, marketing, and sustainability teams, advising on regulatory considerations throughout the product lifecycle.
• Advising on product safety, environmental regulations, and labeling requirements affecting footwear, apparel, and accessories, including California Proposition 65, PFAS and other chemical restrictions, Extended Producer Responsibility (EPR) laws, sustainability and ESG-related disclosure requirements, supply chain transparency statutes (e.g., CA Transparency in Supply Chains Act, UK Modern Slavery Act), and textile and labeling regulations.
• Monitoring, tracking, and analyzing developing state, federal, and global legislation and regulatory proposals, and translating those developments into clear, actionable guidance for business teams.
• Advising on compliance strategies for Ariat's multi-state and international retail and e-commerce operations.
• Developing scalable compliance frameworks, policies, and procedures that support Ariat's global growth while maintaining consistent standards across all markets.

Privacy and Data

• Advising on compliance with U.S. state privacy laws (CCPA/CPRA and emerging state frameworks), federal privacy requirements, and international privacy regulations (GDPR, where applicable).
• Partnering with cross-functional teams to provide guidance on data collection practices, consumer data requests, vendor data processing agreements, cookie/tracking compliance, and employee privacy matters.
• Drafting, reviewing, and maintaining privacy policies, data processing agreements, and related documentation.
• Supporting privacy impact assessments and advising on new technologies, platforms, and data initiatives.
• Monitoring and assessing new and evolving privacy legislation across U.S. states and relevant international jurisdictions.
• Assisting with other responsibilities as assigned based on business needs.

About You

• Juris Doctor degree from an ABA accredited law school, licensed to practice law and in good standing in CA
• 5+ years of legal experience, with meaningful exposure to at least one of the following: regulatory compliance, product safety, privacy, or consumer products law. You know how to manage risk effectively and translate legal requirements into practical business guidance.
• Experience working in-house or closely with in-house legal teams is preferred. We value lawyers who understand what it means to be a business partner, not just a legal advisor.
• Prior experience with a consumer products, retail, or apparel brand is a plus, but not required. We are more interested in strong legal judgment and a willingness to learn our industry.
• Strong interpersonal skills with the ability to work cross-functionally with multiple stakeholders and teams on multiple projects at once.
• Strong attention to detail—you sweat the small stuff and strive to get it right the first time, every time.
• Ability and willingness to take initiative to address problems and make continuous process improvements.
• Team player who manages well under pressure, while maintaining a good sense of humor.

About Ariat

Ariat is an innovative, outdoor global brand with roots in equestrian performance. We develop high-quality footwear and apparel for people who ride, work, and play outdoors, and care about performance, quality, comfort, and style.

The salary range for this position is $170,000 - $180,000 per year.

The salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.

Ariat’s holistic benefits package for full-time team members includes (but is not limited to):

• Medical, dental, vision, and life insurance options
• Expanded wellness and mental health benefits
• Paid time off (PTO), paid holidays, and paid volunteer days
• 401(k) with company match
• Bonus incentive plans
• Team member discount on Ariat merchandise

Note: Availability of benefits may be subject to location & employment type and may have certain eligibility requirements. Ariat reserves the right to alter these benefits in whole or in part at any time without advance notice.

Ariat will consider qualified applicants, including those with criminal histories, in a manner consistent with state and local laws. Ariat is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis protected under federal, state, or local law. Ariat is committed to providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, email human.resources@ariat.com.

Please see our Employment Candidate Privacy Policy at www.ariat.com/careers to learn more about how we collect, use, retain and disclose Personal Information.

Please note that Ariat does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Agreement, Ariat will not consider or agree to payment of any referral compensation or recruiter/agency placement fee. In the event a recruiter or agency submits a resume or candidate without a previously signed Agreement, Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of Ariat.