Senior Director, Content & Creative Services

isolved
Charlotte, NC

Job Description



Senior Director, Content & Creative Services

M5


Summary/objective

The Senior Director, Content & Creative Services leads the development, delivery, and governance of marketing content and creative assets that shape how isolved shows up across the market. This role oversees both the brand content strategy and creative execution-from campaign messaging to visual identity-ensuring consistency, clarity, and effectiveness across channels. The Senior Director works cross-functionally to ensure content and creative services support the full customer journey while meeting business objectives.


This leader manages a team of content creators, designers, and marketing specialists, with oversight of campaigns, programs, and creative operations. The Senior Director plays a central role in driving brand alignment and producing high-impact content and creative that support awareness, engagement, demand generation, and partner enablement.


Core Job Duties

  • Oversee content strategy and creative services to support campaigns, events, brand initiatives, and internal needs
  • Ensure message consistency and brand alignment across written, visual, and multimedia content
  • Manage editorial calendars, content pipelines, and creative work intake processes
  • Supervise development of marketing copy, campaign messaging, blogs, eBooks, customer stories, videos, and visual assets
  • Establish scalable processes for content production, version control, reviews, and approvals
  • Partner with demand generation, product marketing, customer marketing, and partner marketing teams to deliver content aligned to business goals
  • Lead ideation, execution, and delivery of creative campaigns and branded experiences
  • Set clear standards and governance for content voice, tone, brand visuals, and usage rights
  • Use performance data to measure content effectiveness and inform future strategy
  • Mentor and develop a team of content and creative professionals
  • Manage agency relationships and external contributors as needed
  • Own and track content and creative services budgets

Job Complexity

Works on complex issues where analysis of situations or data requires an in-depth knowledge of the company. Participates in corporate development of methods, techniques, and evaluation criteria for projects, programs, and people. Ensures budgets and schedules meet corporate requirements.


Interaction

Regularly interacts with executives and/or major customers. Interactions frequently involve special skills, such as negotiating with customers or management or attempting to influence senior level leaders regarding matters of significance to the organization.


Supervision

Directs and controls the activities of a broad functional area, typically through several department managers within the company. Strong understanding of people management strategies and how to develop leaders in their function to be successful. Builds and supports high functioning, motivated teams. Has overall control of planning, staffing, budgeting, managing expense priorities, and recommending and implementing changes to methods.


Experience

Typically requires a Bachelor's degree and 12+ years of direct experience, with 8+ years of leadership experience. May require advanced degree.


Scope

Participates with other senior managers to establish strategic plans and objectives. Makes final decisions on administrative or operational matters and ensures operations effective achievement of objectives. Able to lead and support their function while continually achieving impact and improvements across all areas.


Discretion

Erroneous decisions will have a serious impact on the overall success of functional, division, or company operations.


Minimum Qualifications

  • 8+ years of experience in content marketing, creative services, or related disciplines
  • 5+ years of experience in leadership roles, including team management and cross-functional collaboration
  • Strong portfolio of leading content and creative programs that supported brand, demand, or partner growth
  • Proven experience managing editorial and creative processes in a matrixed environment
  • Expertise in content governance, version control, brand voice, and marketing asset development
  • Experience using marketing and content tools (e.g., CMS, project management, Adobe Creative Suite, DAM)
  • Excellent communication, prioritization, and organizational skills
  • Bachelor's degree in Marketing, Communications, Journalism, or related field

Physical Demands

Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds.


Travel Required

Yes, up to 15% domestic travel may be required.


Work Authorization

Employee must be legally authorized to work in the United States.


FLSA Classification

Exempt


Location

Any


Effective Date:

07/24/2025


Internal Job Title

Senior Director, Content & Creative Services


About isolved

isolved is an employee experience leader, providing intuitive, people-first HCM (Human Capital Management) technology. Our solutions are delivered directly or through our partner network to more than five million employees and 145,000 employers - who use them every day to boost performance, increase productivity, and accelerate results while reducing risk. Our HCM platform, isolved People Cloud, seamlessly connects and manages the employee journey across talent management, HR & payroll, workforce management and engagement management functions. No matter the industry, we help high-growth organizations employ, enable and empower their workforce by transforming employee experience for a better today and a better tomorrow. For more information, visit www.isolvedhcm.com.


isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. isolved is a progressive and open-minded meritocracy. If you are smart and good at what you do, come as you are. Visit www.isolvedhcm.com/careers for more information regarding our incredible culture and focus on our employee experience. Visit www.isolvedeebenefits.com for a comprehensive list of our employee total rewards offerings.

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