This more senior curriculum development position leads the design, governance, and continuous improvement of dealer training curricula and certification pathways across sales, service, parts, warranty, and specialty programs. This role translates business strategy and performance needs into scalable learning architecture, ensures accuracy and compliance of certification rules and reporting, and partners cross-functionally to deliver measurable improvements in adoption, proficiency, and customer experience.
Key Responsibilities: Curriculum Strategy, Certification Governance & Portfolio Management
- Own curriculum architecture and certification pathway design, defining role-based learning plans, prerequisites, and progression standards aligned to dealer/field capability models.
- Lead controlled publishing and version management of certification trackers and curriculum documentation, ensuring stakeholder access, audit-ready traceability, and single-source-of-truth governance.
- Establish and maintain certification rule sets and program logic (rule groups, exceptions, eligibility) to ensure consistent interpretation across job families, brands, and specialty programs.
- Design and execute governance cadences (quarterly/annual validations, reconciliations, and change controls) to protect certification accuracy, compliance, and reporting integrity.
- Serve as senior partner to reporting and business stakeholders; lead quarterly change impact reviews and translate program decisions into requirements for dashboards, communications, and operational execution.
- Own learning performance analytics inputs (goals, dealer population, segmentation) and define KPI measurement approaches to monitor adoption, completion, and proficiency outcomes.
- Oversee certification and field-performance dashboards, ensuring accurate mapping (e.g., dealer-to-trainer), consistent business definitions, and reliable executive/field visibility.
- Lead cross-functional working sessions with SMEs, program owners, and operations teams to align scope, manage timelines, mitigate risks, and deliver curriculum and certification changes on schedule.
- Develop and manage stakeholder communication plans for program updates, ensuring consistent messaging, release readiness, and smooth field adoption.
- Own curriculum intake and demand management processes; standardize course request requirements (audience, duration, objectives, delivery modality) and govern course code creation to enable efficient development and scheduling.
- Direct resolution of certification discrepancies and escalations, driving root-cause analysis and corrective actions to improve data quality and reduce recurring issues during peak cycles.
- Produce executive-ready quarterly and year-end performance reporting; deliver program- and brand-specific insights to inform investment decisions and targeted field actions.
- Monitor quarterly/annual learning and certification goals, identify trends and risks, and recommend interventions to improve completion rates and performance outcomes.
Scope: Programs Supported: - CJDRF Sales Consultant/Manager Certifications
- CJDRF Service Advisor/Manager Certifications
- CJDRF Parts Advisor/Manager Certifications
- CJDRF Warranty Administrator Certification
- Commercial Certifications (manager/consultant)
- Premium/Brand Ambassador Programs (sales and service learning & certification)
- Retail Sales Specialty Certifications (e.g., power broker/segment programs)
- Shows & Events Learning Support (program readiness, communications, and tracking)
Basic Qualifications: - Bachelor of Business Administration or another related field -OR- High School Diploma/GED and 10+ years' experience supporting automotive training, dealer enablement, certification operations, curriculum governance, or learning program administration
- Working knowledge of learning management systems (LMS) and related data structures (courses, curricula, certifications, rules/requirements).
- Strong project coordination skills: meeting facilitation, action tracking, stakeholder alignment, and deadline management.
- Excellent written communication for program updates and executive-ready summaries.
Preferred Qualifications: - Experience working with OEM/dealership networks across Sales, Service, Parts, Warranty, and CX organizations.
- Comfort partnering with cross-functional technical teams (LMS admins/IT) to resolve data and system issues.
- Experience with Learning Management Systems (e.g., CSOD or other)
- Understanding of Qlik View and/or BI reporting
- Experience in Project Management (Automotive field or other related)
