Membership Director

Overview

Join the YMCA of Greater Kansas City as the Membership Director, leading membership engagement, retention, and customer service operations at the Kirk Family YMCA. This full-time leadership role oversees member onboarding, sales, and community outreach while fostering a welcoming, relationship-based culture that strengthens connection and belonging. You’ll develop and execute strategies to grow membership, coach and empower your team to deliver exceptional experiences, and collaborate with program and marketing teams to align membership growth goals with community impact.

The Kirk Family YMCA in the heart of downtown Kansas City, Missouriprovides life-strengthening opportunities for all ages. State-of-the-art fitness, youth and family activities, swimming, an outdoor turf field, community meeting spaces, and volunteer engagement are just a few of the ways the Y is helping the downtown residents and commuters stay well in body, mind and spirit.

At the YMCA, you’ll have the opportunity to make a difference every day—helping people of all ages and backgrounds lead healthier, more connected lives.

Hiring Range: $50,000 - $53,000

Benefits Include:

• Comprehensive package, including health insurance and retirement.
• Paid time off to support work-life balance.
• Free YMCA household membership.
• Opportunities for professional growth and development.

OUR CULTURE: The YMCA of Greater Kansas City’s mission and core values are brought to life by our culture. It’s who we are, who we aspire to be and how we show up every day. We are cause-driven. We don’t just show up, we show up with purpose. We are welcoming: we are open to all. We are a place where you can belong and become. We are genuine: we value you and embrace your individuality. We are hopeful: we believe in you and your potential to become a catalyst in the world. We are nurturing: we support you in your journey to develop your full potential. We are determined: above all else, we are on a relentless quest to make our community stronger beginning with you.

Responsibilities

• Lead membership, engagement, and enrollment operations to recruit and retain members.
• Develop strategies and systems to enhance member satisfaction, retention, and referrals.
• Recruit, train, and supervise a dynamic welcome center team and volunteers.
• Create a strong onboarding and coaching culture that emphasizes exceptional service.
• Manage new member prospects and achieve daily and weekly outreach goals.
• Analyze and report membership trends, sales activity, and retention data to drive continuous improvement.
• Collaborate with program and marketing teams to align membership goals with community needs.
• Plan and execute events such as open houses, membership drives, and community engagement opportunities.
• Develop and manage the department budget, ensuring financial goals are met or exceeded.
• Represent the YMCA at community functions and events to strengthen partnerships and visibility.
• Serve as a key member of the center management and association membership leadership teams.

Qualifications

• Bachelor’s degree or equivalent combination of education and experience.
• Minimum three years’ experience in membership, customer experience, or sales management—preferably in a fitness, recreation, or nonprofit setting.
• At least two years' of leadership experience in hiring, training, and managing staff or teams.
• Proven record of meeting or exceeding membership or sales goals.
• Strong skills in communication, motivation, and relationship building.
• Ability to analyze data and make informed, strategic decisions.
• Passion for delivering high-quality experiences and advancing the Y’s mission.
• Intermediate computer skills (email, CRM or member management software, and MS Office).