Marketing Coordinator, French Connection

Job Title: Marketing Coordinator

Location: New York, New York – Garment District

Department: Marketing (French Connection)

Reports To: Senior Director of Brand Marketing

About G-III Apparel Group | www.g-iii.com

G-III excels at bringing excitement and confidence to customers through the fashion we create. We are global experts in design, sourcing, manufacturing, distribution and marketing, which enables us to fuel the growth of a substantial portfolio of brands. With more than 30 licensed and owned brands, including some of the most sought-after names in global fashion, our success is driven by our team’s entrepreneurial spirit and our deep relationships across the industry.

Position Summary:

We are seeking a highly motivated and detail-oriented Marketing Coordinator to join our French Connection Marketing team. This role will play a critical part in supporting brand marketing initiatives across email and digital channels, while ensuring the successful execution of PDP (Product Detail Page) content production. The ideal candidate is a proactive team player with strong communication skills, creative sensibility, and a passion for the apparel industry.

Key Responsibilities:

• Develop email marketing creative briefs outlining campaign themes, messaging, and objectives
• Write email copy including subject lines, body content, and supporting messaging
• Conceptualize and present visual direction through mockups and layout guidance
• Provide creative and product direction for email campaigns, including merchandising and storytelling
• Support digital and site content needs, including homepage and on-site asset recommendations
• Assist in pre-production planning for PDP shoots, including shot lists and sample coordination
• Manage PDP shoot calendars, timelines, and cross-functional alignment
• Coordinate post-production workflows, including image selection, retouching feedback, and asset delivery

You Are:

• A team player who collaborates easily and supports others
• A strategic thinker who sees the big picture and plans ahead
• A fast learner who adapts quickly and embraces new challenges
• A strong communicator who can clearly express ideas and listen actively
• A self-starter who takes initiative and drives work forward

Qualifications:

• Bachelor’s degree in Marketing, Communications, Fashion, or related field
• 2+ years of experience in brand marketing or related field
• Strong proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook)
• Experience with Adobe Creative Suite, Canva, and digital asset management tools (e.g., SharePoint/DAM)
• Strong copywriting and visual storytelling skills
• Excellent organizational and time management skills
• Strong interpersonal and written/verbal communication skills

What We Offer:

• Competitive salary
• Comprehensive benefits including medical, dental, vision, and 401(k)
• PTO and company holidays
• Employee discounts

The pay range for this position is: $28.85 - $33.66 per hour.

Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law.

G-III Apparel Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.