Key Responsibilities1. Reserved Media & Creator Inventory PackagingDevelop and package aggregated creator media inventory across YouTube, TikTok, and InstagramBuild guaranteed inventory products (impressions, reach, CPM-based offerings)Create category-based bundles (e.g., Beauty, Lifestyle, Family, Gaming)Establish standardized rate cards and pricing frameworks2. Branded Content CommercializationBuild scalable branded content solutions across Gushclouds creator networkStandardize deliverables, pricing, and performance benchmarksPartner with creators and internal teams to deliver brand-safe, performance-driven integrationsDevelop always-on campaign formats and repeatable brand packages3. CTV & Distribution PartnershipsLead partnerships with CTV platforms and OEM ecosystems, including:SamsungLGRokuAmazon (Fire TV)Package creator content into CTV-ready programming and ad inventoryDevelop monetization strategies across FAST channels and connected TV4. Agency & Media Buyer Partnerships (New York Focus)Build and manage relationships with major agency groups, including:WPPOmnicom GroupPublicis GroupeDentsuEngage directly with:Media buyersInvestment leadsAgency trading desksDrive:Upfront media dealsQuarterly commitmentsAlways-on buying partnerships5. Product Development & MonetizationBuild standardized media products (SKUs) from creator inventoryPartner with data and tech teams to:Improve CPM and fill ratesEnhance audience targeting and segmentationSupport advertiser reporting and measurement frameworksRequirementsExperience712+ years in:Digital media sales, programmatic, or reserved mediaCreator economy / MCN / YouTube ecosystemCTV, streaming, or platform partnershipsExperience working with or at:Google / YouTube AdsThe Trade DeskCreator networks (e.g., Studio71, Bent Pixel)Media agencies or holding groups in New YorkSkills & CompetenciesStrong understanding of:CPM models and media buying economicsYouTube Reserved Media and creator monetizationProgrammatic vs direct salesProven ability to:Build and sell media productsClose deals with agencies and brandsTranslate creator ecosystems into scalable inventoryPreferred QualificationsExisting relationships with:New York-based media buyers and agency teamsBrand marketing leaders (CMOs)Experience scaling:Media networksCTV or FAST channel distributionGlobal experience across US and APAC markets is a plusKey Performance Indicators (KPIs)Revenue from reserved media and branded content dealsNumber and value of agency / media buyer partnershipsCPM performance and inventory fill ratesGrowth of CTV distribution and monetizationRepeat bookings and long-term media commitmentsWhy Join GushcloudBuild a new category: creator media as scalable inventoryWork directly with top global agencies and media buyers in New YorkShape the intersection of:Creator economyProgrammatic mediaCTV distributionJoin a global company operating across 12+ markets
recblid uge3jww1uxzc0zdz3zk5id6cmw465u
Not Specified
