Applicants must meet the minimum qualifications and must submit a complete application packet through the on-line application system to be considered. A complete application consists of the following:
Application materials must provide documentation that the applicant meets all minimum qualifications.
Applicants must provide information from previous employers documenting full-time related work experience if an offer is made.
1. Develop and implement comprehensive marketing, public relations, and community engagement strategies aligned with institutional priorities and enrollment goals.
2. Ensure consistent brand identity and unified messaging across all platforms, publications, and outreach activities.
3. Plan, direct, and assess marketing and advertising campaigns that promote awareness, recruitment, and community connection.
4. Oversee the College’s website and social media platforms, ensuring accuracy, accessibility, and alignment with institutional standards and engagement goals.
5. Direct photography, videography, and creative content development for marketing materials, publications, and promotional initiatives.
6. Build and maintain relationships with community, civic, business, and educational partners to advance the College’s mission and visibility throughout the service area.
7. Coordinate press releases, media interviews, public statements, and serve as the College spokesperson when appropriate.
8. Develop and manage internal communication channels to promote consistent information flow, engagement, and alignment across all campuses and departments.
9. Support and promote College events, official functions, and special initiatives through planning, communication, and community coordination.
10. Lead crisis communication efforts and manage sensitive public information to protect and strengthen the College’s reputation.
11. Monitor and analyze marketing and communication performance metrics to guide data-driven decision-making and continuous improvement.
12. Develop and publish an annual community impact report or similar publication to highlight institutional achievements and partnerships.
13. Prepare and manage annual budgets for marketing, communications, and digital operations, ensuring effective allocation of resources.
14. Provide strategic leadership for the college’s dual enrollment efforts, including the development, promotion, and continuous improvement of programs in partnership with local high schools, ensuring alignment with institutional enrollment goals and community workforce needs.
15. Direct and coordinate marketing and community engagement initiatives that support dual enrollment growth, including targeted outreach campaigns, relationship-building with K–12 partners, and oversight of communication strategies that increase awareness and access.
16. Supervise and manage Recruiting and Outreach Specialists, establishing performance expectations, guiding recruitment strategies, and ensuring their efforts effectively support the college’s enrollment goals.
17. Work closely with the President, Vice Presidents, and division leaders to align communications and outreach strategies with College-wide goals.
18. Represent the College at community events, civic meetings, and professional organizations while upholding high standards of ethics, professionalism, and confidentiality.
19. Perform other related duties as assigned.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
MINIMUM EDUCATION and/or EXPERIENCE
A minimum of a master's degree from an accredited institution is required. A minimum of fifteen (15) years of progressively responsible experience in education, marketing, public relations, or community engagement, preferably in higher educationrequired.
KNOWLEDGE, SKILLS AND ABILITIES:
1. Demonstrated leadership experience in marketing, communications, public relations, or community engagement.
2. Proven ability to manage complex projects, multiple platforms, and diverse stakeholder relationships.
3. Exceptional written, verbal, and interpersonal communication skills.
4. Ability to multi-task and prioritize issues.
5. Ability to establish and maintain effective working relationships with students, other employees, and the public in a pleasant and effective manner.
6. Ability to work and communicate with a variety of people from diverse backgrounds including students, parents, college employees, and the public.
7. Ability to handle various situations in a professional manner.
8. Conscientious- care about how work is done and wanting to do a good job.
9. A focus on details.
10. A focus on being friendly and patient in responding to customer needs.
11. Proficient computer usage.
12. Understanding of the College’s mission and vision.
13. Confidence in decision making and communication skills.
14. Demonstrated commitment to the community college philosophy.
15. Demonstrated experience in data-based decision-making.
16. A positive attitude regardless of circumstances at hand.
17. Willingness and desire to learn new things and apply that learning.
18. Willingness to maintain flexibility in order to meet the needs of the department.
APPLICATIONS ARE ONLY ACCEPTED ONLINE AT: