Director, North America B2C Business Lead - New York, NY or Atlanta, GA

Western Union powers your pursuit.

Western Union’s business-to-consumer (B2C) product allows organizations to send payments to individuals, leveraging Western Union’s large, global payout network.

Western Union is seeking a strategic, revenue-focused, and highly collaborative Director, North America B2C Business Lead to oversee its Business-to-Consumer payments business. This leader owns the P&L for the North America B2C business, manages a portfolio of enterprise clients, and partners closely with product teams to drive product strategy and innovation. The role is responsible for developing and executing the growth strategy for the segment across North America.

The ideal candidate is a payments expert with experience in disbursements, payout solutions, and cross-border payments, and excels in enterprise client management. This role blends strategy, business management, operational excellence and client management and is focused on driving growth and expansion of the portfolio.

Role Responsibilities

• Own and manage the North America B2C P&L, responsible for revenue, profitability, and long‑term growth.

• Lead daily partner engagement, including regular meetings, Monthly Business Reviews, performance analysis, and day-to-day operational escalations, with a focus on the top six marquee clients, representing approximately 80% of total revenue, ensuring deep partnership and business expansion.

• Drive share‑of‑wallet growth, increased utilization, and improved product adoption across the partner base.

• Partner with global B2C teams to develop the product strategy and business requirement for the B2C platform.

• Partner with Product Owners to define the product roadmap.

• Identify and prioritize strategic product initiatives using competitive insights, partner feedback, industry networking, and customer voice.

• Lead and drive strategic B2C programs from concept to execution, ensuring alignment across Product, Operations, Technology, and Global partners.

• Lead forecasting and financial planning in partnership with Finance, based on baseline performance and incremental initiatives.

• Identify operational efficiencies, cost‑saving opportunities, and new revenue levers in collaboration with IT and Operations.

• Use reporting and analytics to monitor performance, segment trends, and deliver actionable insights to leadership.

• Act as the relationship owner for a portfolio of ~100 B2C enterprise partners.

• Serve as final decision maker for escalated client-impacting issues, balancing customer needs with operational and technical realities.

• Define a go-to-market strategy for North America B2C payments. Partner with commercial development and sales teams to drive a robust sales pipeline of new clients.

Role Requirements

• 10+ years’ experience in payments, preferably within business-to-consumer payments, disbursement solutions, cross-border payments

• Demonstrated success in leading cross‑functional teams to deliver measurable revenue outcomes.

• General management experience, with the ability to flex across all aspects of running a business (go-to-market, account management, product strategy)

• Experience in P&L ownership or revenue management strongly preferred.

• Exceptional communication skills with the ability to confidently engage executive audiences, both internal and external.

• Executive presence, strong decision-making capabilities, and the ability to operate independently with minimal oversight.

• Highly analytical, data-driven decision maker.

• Self-starter with a strong sense of ownership and accountability.

• Ability to thrive in a complex, global, matrixed environment.

• Bachelor’s degree or equivalent of work experience. MBA is a plus.

Work Shift

HYBRID - Western Union values in-person collaboration, problem solving, and ideation whenever possible. We believe this fosters common ways of working and supports how we execute initiatives for our customers. The expectation is to work from the office a minimum of three days a week.

BENEFITS AND OTHER DETAILS

Benefits

You will also have access to short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few (https://careers.westernunion.com/global-benefits/). Please see the location-specific benefits below and note that your Recruiter may share additional role-specific benefits during your interview process or in an offer of employment.

Your United States – specific benefits include:

• Family First Program

• Medical, Dental and Life Insurance

• Tuition Assistance Program

• Parental Leave

Salary

The base salary range is $185,000 - $205,000 USD per year, total on target compensation includes a base salary plus a variable target incentive that aligns with individual and company performance.

Other Details

As part of the application process, all applicants are required to take assessments. Western Union has partnered with a 3rd party provider to administer these tests. Applicants will need to provide their name and email address in order to process the assessments. If you have any questions, you may reach out to careers@westernunion.com.

For residents of Colorado, California, Connecticut, Delaware, Minnesota, and Pennsylvania: Please do not respond to any questions on this initial application that may seek age-identifying information such as age, date of birth, or dates of school attendance or graduation. You may also redact this information from any materials you submit during the application process. You will not be penalized for redacting or removing this information.

We are passionate about honoring our employee's identity and fostering a feeling of belonging. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams while reflecting the communities we serve. We do not discriminate based on race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, following applicable laws.

Estimated Job Posting End Date:

This application window is a good-faith estimate of the time that this posting will remain open. This posting will be promptly updated if the deadline is extended or the role is filled.