Digital Marketing Specialist

We’re looking for a creative and detail-oriented Digital Marketing Specialist to support digital marketing efforts across multiple channels. This role is hands-on and highly collaborative, with a focus on digital design, social media, email marketing, mobile app content, and loyalty program engagement.

Key Responsibilities

·     Design and produce creative assets for social, email, app, and web

·     Design and manage promotional campaigns aligned with category strategy, including in-store displays, digital promotions, and marketing initiatives to optimize sales and profitability. 

·     Manage day-to-day social media content planning, posting, and community engagement

·     Support and optimize loyalty program components to drive acquisition, engagement, and retention

·     Ensure brand consistency across all digital touchpoints

Qualifications

• Minimum 2-3 years of Marketing experience, working in a similar capacity
• Bachelor’s degree or above in Marketing, Business or related field
• Strong design skills with proficiency in tools like Adobe Creative Suite or Canva
• Advance knowledge of digital marketing tools and platforms
• Ability to manage multiple projects and competing priorities and meet deadlines in a fast-paced environment
• Keen attention to detail. Excellent problem-solving and critical thinking skills. Ability to multitask and prioritize workload along with project assignments.
• Excellent communication abilities to collaborate with cross-functional teams and effectively present ideas.
• Self-starter who can recognize needs, gaps, and opportunities
• Retail or related industry experience a plus

Compensation & Benefits

·     Competitive compensation package

·     Health, dental & vision insurance

·     401(K) with company match

·     Paid Time Off