Position Overview
The Vice President of Business Development is responsible for driving new business growth and strategic partnerships for the agency. This role leads the identification, pursuit, and acquisition of new pharmaceutical, biotech, and healthcare clients while strengthening the agency’s market presence and revenue pipeline. The VP will report to the CEO and collaborate with executive leadership, strategy, and creative teams to develop compelling solutions that address client needs and support long-term agency growth.
NOTE: Candidates in the TriState Area (NJ/NYC/Local PA) are highly preferred.
Key Responsibilities
Business Growth & Revenue Generation
- Identify, pursue, and secure new client opportunities across pharmaceutical, biotech, and healthcare sectors
- Develop and manage a robust pipeline of prospective clients and partnerships
- Lead RFI/RFP responses and pitch development with cross-functional teams
- Meet or exceed annual revenue and new business targets
Client Acquisition & Relationship Building
- Build and maintain relationships with senior marketing and commercial leaders within pharma and life sciences organizations
- Represent the agency at industry conferences, networking events, and client meetings
- Develop long-term strategic partnerships that generate sustainable revenue growth
Strategic Leadership
- Partner with executive leadership to define growth strategy and priority target accounts
- Provide market intelligence on industry trends, client needs, and competitive positioning
- Collaborate with strategy, creative, medical, and account teams to shape compelling client solutions
Pitch & Proposal Leadership
- Lead the development of pitch strategies and storytelling that highlight the agency’s capabilities
- Coordinate internal teams to produce high-impact presentations and proposals
- Guide contract negotiations and onboarding of new clients
Market Development
- Identify emerging opportunities in digital health, biotech launches, patient engagement, and omnichannel marketing
- Strengthen the agency’s reputation within the healthcare marketing ecosystem
Qualifications
- 5+ years of business development, sales, or client growth experience in pharmaceutical, biotech, or healthcare marketing/advertising
- Proven track record of winning and growing multi-million-dollar client relationships
- Deep understanding of the pharma commercialization and marketing landscape
- Experience leading agency pitches and RFP processes
- Strong executive presence and relationship-building skills
- Excellent presentation, negotiation, and strategic thinking abilities
- Bachelor’s degree required; MBA or advanced degree preferred
Key Success Metrics
- Annual new business revenue generated
- Number and quality of new client relationships established
- Pitch win rate and pipeline growth
- Strategic partnerships developed within the pharma ecosystem
We offer a competitive compensation package, health benefits/perks, discretionary annual bonus, 401(k) plan with 50% match, and opportunities for growth.
NPG Health is an equal opportunity employer and strictly prohibits unlawful discrimination based upon an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
