Sales & Marketing Manager

WesCo Brew & Bowl is a high-energy, 44,000-square-foot entertainment destination where great food, craft drinks, and nonstop fun come together under one roof. Located in West Columbia’s Cayce Crossing, this dynamic venue features a full-service restaurant, two lively bars, and an incredible mix of attractions—including augmented reality bowling, interactive darts, a VR arena, arcade, billiards lounge, and an outdoor patio with fire pits and lawn games. With space for everything from casual nights out to large-scale events and game-day watch parties across 50+ TVs, WesCo delivers an experience that’s as exciting for guests as it is for team members. If you’re looking to be part of a fast-paced, guest-focused environment where no two days are the same, this is the place to bring your energy and grow.

Pay: 50k-60k + Commission!!

Job description:

Reports directly to the Site General Manager & is responsible for, but not limited to:

1. Primary responsibility to exceed group sales goal for the venue.

2. Aggressively solicit and generate new Corporate Event Sales.

3. Manage Birthday Party Sales.

4. Solicit, manage and execute all Group Sales activities according to Group Sales

planning program calendar.

5. Establish strong relationships with local DMC’s, Incentive Houses, Hotels, Youth

Group and Corporate Event/Meeting Planners.

6. Establish strong relationships with local Visitor and Convention Bureaus and Chambers.

7. Responsible for all contract management, tracking signed contracts, securing deposits and final client payments according to policies.

8. Attend and engage with local trade show and association functions.

8. Responsible for overall client satisfaction, ensuring proper and successful execution of all events.

9. Partner with local management team to develop, manage, and execute against site

sales and marketing budgets and annual plans.

10. Establish and oversee goal setting with direct reports.

11. Responsible for generating weekly, monthly and quarterly reports to management.

12. Maintain integrity and updating of contact database information

14. Lead research, coordination, and execution of all on and oƯ-site events, promotions and programs.

15. Review creatives/collateral and provide feedback in a timely manner.

16. Oversee & maintain in-venue marketing including hardware, print collateral, digital

graphics, phone scripts, etc.

17. Educate team members on marketing campaigns, programs and promotions.

18. Oversee the Social Media Coordinator, media & influencers opportunities at venue.

19. Co-monitor online reviews, messages, and comments including responding and

providing details to the operations team, when follow up is needed. Generate local

sponsorship opportunities and manage relationships.

20. Execute promotional media events and entertainment.

Skills/Experience:

• Minimum of three years of FEC / Restaurant / Hotel Catering experience in a high

volume environment.

• College degree preferred, however not mandatory.
• Excellent computer skills and spread sheet familiarity.

Job Activities:

• Canvass for Group Sales events through phone calls, meetings, networking, etc.
• Communicate with operations and management daily.
• Oversee and manage Group Sales & Marketing department team members.
• Manage department to meet Group Sales budget / sales goals.
• Create, update and distribute all contracts to clients.
• Collect all deposits and final payments from clients.
• Coordinate inventories and correct placement in the venue of all Sales & Marketing

collateral

• and materials.
• Coordinate and execute all corporate and local marketing promotions and

programs.

• Attend and participate in BEO/Management Meetings and Sales and Marketing

calls.

Note: Time allotment-Sales-80% / Marketing 20%

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Health insurance

50k-60k + Commission!!