Sales And Marketing Specialist

Position Summary

The Sales & Marketing Coordinator manages all college marketing requests for a class jewelry business. This role supports both sales and creative teams by coordinating marketing initiatives, managing workflow and assets, and executing email and direct mail campaigns. The position serves as a key liaison between internal stakeholders, external partners, clients, and production teams to ensure timely and high-quality delivery of all marketing efforts.

Key Responsibilities

Project Management

• Collect, prioritize, and manage marketing requests from the sales team.
• Create clear creative briefs outlining goals, audiences, and deliverables.
• Track timelines, deliverables, and cross-functional coordination.

Workflow Coordination

• Manage project intake, progress visibility, approvals, and deadlines.
• Communicate updates, resolve bottlenecks, and maintain project momentum.
• Use project management tools such as Basecamp or Trello.

Creative Asset Development

• Generate assets using automation platforms.
• Coordinate with creative teams on custom projects.
• Ensure all assets meet brand standards.

Email & Direct Mail Campaign Execution

• Gather, validate, and clean client and internal mailing lists.
• Oversee production logistics and ensure timely, high-quality delivery.
• Maintain consistency with brand messaging across channels.

Stakeholder Collaboration

• Build strong communication and alignment with sales reps, clients, creative teams, and production partners.
• Apply industry best practices to optimize processes.

Requirements

Education & Experience

• Bachelor’s degree (BS or BA) or higher.
• 1+ years of experience in marketing and project management.
• Strong experience managing multiple projects and meeting deadlines.
• Familiarity with Basecamp, Trello, or similar project management tools preferred.
• Ability to translate positioning strategy into creative strategy and execution.
• Excellent verbal and written communication skills.
• Strong attention to detail and ability to manage multiple priorities simultaneously.