Product Marketing Manager

isolved
Charlotte, NC

Product Marketing Manager

About the Role

Join a high‑impact product marketing team shaping the success of isolved's HCM solutions. You'll craft differentiated messaging, build market awareness, and drive adoption across a rapidly growing global market. This role blends creativity, strategic thinking, and cross‑functional collaboration with product, sales, marketing, and partner teams.

What You'll Do

  • Develop clear, compelling product positioning and messaging for internal and external audiences
  • Create and manage sales tools, solution collateral, and content such as whitepapers, videos, and interactive assets
  • Support GTM strategies and integrated campaigns that increase demand and adoption
  • Enable sales and partners through training, pitch materials, and competitive differentiation
  • Collaborate closely with product management and marketplace partners as a key stakeholder
  • Represent product strategy to internal teams and external audiences-on stage, online, and everywhere in between
  • Provide subject‑matter expertise on ICPs, buyer personas, content needs, and GTM execution

What You Bring

  • Bachelor's degree in marketing or related experience
  • 4+ years in product marketing, partner marketing, product management, consulting, or pre‑sales
  • Strong understanding of subscription-based B2B software
  • Experience with product marketing essentials: campaigns, competitive intel, positioning, pricing/packaging, sales enablement
  • Excellent writing, presentation, and communication skills
  • Detail‑oriented, organized, data‑driven, and able to thrive in a fast‑paced environment
  • Self‑motivated team player with strong analytical and creative abilities
  • Proficient in Microsoft 365.

About isolved

isolved is an employee experience leader, providing intuitive, people-first HCM (Human Capital Management) technology. Our solutions are delivered directly or through our partner network to more than five million employees and 145,000 employers - who use them every day to boost performance, increase productivity, and accelerate results while reducing risk. Our HCM platform, isolved People Cloud, seamlessly connects and manages the employee journey across talent management, HR & payroll, workforce management and engagement management functions. No matter the industry, we help high-growth organizations employ, enable and empower their workforce by transforming employee experience for a better today and a better tomorrow. For more information, visit isolvedhcm.com.

isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. isolved is a progressive and open-minded meritocracy. If you are smart and good at what you do, come as you are. Visit isolvedhcm.com/careers for more information regarding our incredible culture and focus on our employee experience. Visit www.isolvedeebenefits.com for a comprehensive list of our employee total rewards offerings.

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