Marketing Project Manager

About Verdes Cannabis

Verdes Cannabis is a New Mexico-based, locally owned cannabis company committed to quality products, patient and customer education, and community stewardship. Our team operates with a mission-driven approach to the regulated cannabis industry, holding ourselves to the highest standards in compliance, service, and brand integrity. As the marketing function grows and matures, operational discipline and project execution become critical enablers of everything we do, and this role sits at the center of that work.

Position Overview

The Marketing Project Manager is responsible for the organized, on-time execution of all projects originating from the marketing department, as well as cross-functional initiatives that require marketing coordination. This person serves as the operational backbone of the team, maintaining visibility across all active work, keeping stakeholders aligned, and ensuring that nothing falls through the cracks.

In addition to project management responsibilities, this role provides meaningful administrative and operational support to the Director of Marketing and, as needed, to the Verdes executive team. This includes meeting preparation, internal reporting, communications drafting, and other support that keeps leadership operating efficiently.

The ideal candidate is a certified project management professional with a natural instinct for organization, a proactive communication style, and the maturity to work effectively across departments and with senior leadership. Experience in a marketing, creative, or retail environment is preferred.

Key Responsibilities

Project Management & Execution

• Own the end-to-end tracking and coordination of all active marketing projects using Asana, ensuring that tasks, owners, deadlines, and dependencies are clearly documented and consistently maintained.
• Facilitate project intake, scoping, and prioritization in partnership with the Director of Marketing, establishing clear timelines and resource requirements before work begins.
• Serve as the primary point of coordination for cross-functional projects that involve marketing alongside retail operations, production, wholesale, or other departments, keeping all parties informed and accountable.
• Work closely with internal staff, contractors, architects and other stakeholders on space-oriented projects, such as new store buildouts/openings and remodels.
• Proactively identify risks to timeline or scope, surface blockers early, and facilitate resolution so that projects stay on track without requiring escalation.
• Conduct project closeouts including documentation of outcomes, lessons learned, and any follow-on action items, building institutional knowledge over time.

Workflow & Process Improvement

• Maintain and continuously improve the marketing team’s project management infrastructure in Asana, including templates, workflows, naming conventions, and status reporting standards.
• Identify recurring inefficiencies in how work moves through the team and propose process improvements that reduce friction without adding unnecessary overhead.
• Support the onboarding of new team members by orienting them to team workflows, project tracking standards, and communication norms.

Executive & Director Support

• Provide regular administrative and operational support to the Director of Marketing, including meeting preparation, agenda creation, follow-up tracking, and calendar coordination as needed.
• Assist in the preparation of internal marketing reports, performance summaries, and presentation materials intended for the Director of Marketing or the Verdes executive team.
• Draft and refine internal communications on behalf of the Director of Marketing, including cross-departmental updates, project status communications, and team announcements.
• Support executive team needs on an as-needed basis, including coordination of cross-functional initiatives, documentation of meeting outcomes, and follow-through on action items.

Scheduling, Coordination & Administrative Operations

• Manage the marketing team’s shared calendar, including campaign milestones, content deadlines, promotional windows, and key internal review dates.
• Coordinate with the Director of Marketing and other department leadership on the Verdes innovation calendar, ensuring that projects involving new product development are timed and tracked appropriately across multiple different workstreams.
• Coordinate internal and external meetings on behalf of the marketing team and Director, including logistics, materials preparation, and note-taking where appropriate.
• Own certain procurement and vendor-related activities that support successful project execution.
• Maintain organized shared documentation for the marketing function, including project records, vendor contacts, promotional calendars, and operational reference materials.
• Assist with vendor and agency coordination as needed, including tracking deliverables, managing timelines, and facilitating communication between external partners and internal stakeholders.

Qualifications

Required

• Candidates with an active PMP certification are strongly preferred. Candidates with a CAPM certification and/or actively pursuing a PMP certification are also strongly encouraged to apply.
• Associate’s Degree or higher in Business Administration, Marketing, Project Management, or similar.
• 3–5 years of experience in a project management, marketing operations, or closely related role.
• Proficiency with Asana or a comparable project management platform, with a demonstrated ability to build and maintain structured workflows.
• Proven ability to manage multiple concurrent projects across different stakeholders and timelines without losing detail or momentum.
• Strong written and verbal communication skills, including experience drafting professional internal communications and preparing materials for senior leadership.
• High degree of organizational discipline and personal accountability; this role sets the standard for operational follow-through on the team.
• Comfortable working in a fast-paced, cross-functional environment where priorities can shift and ambiguity occasionally requires good judgment.

Preferred

• Experience supporting a marketing, creative, or brand team in a project management or operations capacity.
• Familiarity with cannabis retail operations or experience working in a regulated industry.
• Experience providing administrative or operational support to senior leadership or an executive team.
• Exposure to marketing tools and platforms common to retail or ecommerce environments (familiarity with campaign timelines, promotional planning, content production workflows, etc.).
• Experience establishing or formalizing project management practices in an organization that previously lacked them.

Compensation & Benefits

The anticipated salary range for this position is $58,000 – $75,000 annually, commensurate with experience and the depth of demonstrated project management expertise. Candidates with an active PMP, a strong track record of cross-functional project execution, and experience supporting senior leadership will be considered toward the upper end of the range. Verdes Cannabis offers a competitive benefits package; details will be provided during the interview process.

Verdes Cannabis is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. Candidates must be 21 years of age or older and able to pass a background check in accordance with New Mexico cannabis licensing requirements.