Marketing & Communications Specialist

C2's client, a purpose-driven financial services organization serving more than 200,000 members through a family of member-based fraternal brands, combines financial security with community impact. Their mission: to help members build lasting security while strengthening the communities they call home, seeks a Marketing & Communications Specialist to support distribution marketing efforts that help brokers and agents succeed.

This role supports marketing that drives leads, sales conversion, and recruits independent brokers and agents. It is a strong fit for a writer-first marketer who is energized by work that produces measurable results, enjoys collaborating across teams, and is curious about the financial services space and how marketing supports sales.

Start Date: ASAP

Duration: Direct Hire

Location: Hybrid, Arden Hills, MN, Monday through Thursday onsite, Friday remote

Compensation: $50,000 to $72,000 annually, commensurate with experience

Benefits: Our client offers a comprehensive benefits package including medical, dental, and vision insurance with HSA and employer contribution; 401(k) with 6% employer match; short and long-term disability; 10 paid holidays; PTO starting day one; Friday half-days; remote Fridays; annual performance bonus; and wellness and education subsidies

Technology: All hardware provided by the client approximately two weeks following offer acceptance

Job Description

The Marketing & Communications Specialist supports the Distribution Marketing Team by executing the marketing programs that keep brokers and agents informed, engaged, and productive. This position will report to the Director of Communications and work closely with the Marketing Manager and Distribution team.

This is a writing-forward role focused on producing clear, compelling content across multiple formats and audiences. The work supports broker engagement, lead generation, and sales conversion, requiring someone who understands how marketing contributes directly to business outcomes.

The right candidate brings strong editorial instincts, comfort with marketing technology, and the ability to manage multiple workstreams simultaneously while maintaining accuracy and quality. Success in this role comes from a balance of independent ownership and strong collaboration, contributing ideas, supporting team initiatives, and helping move work forward in a shared environment.

Responsibilities:

• Support the Distribution Marketing Team Lead with marketing plan execution, lead generation program development, and campaign coordination
• Own end-to-end logistics for public-facing workshops and webinars, including scheduling, content collection, and execution
• Write, edit, proofread, and research content for broker and agent communications across email, social, and web
• Develop and manage LinkedIn and other social content that supports broker engagement, recruitment, and sales enablement
• Manage sales email campaigns, ensuring messaging is timely, accurate, and aligned with brand and business goals
• Make website updates using CMS tools and support ongoing content maintenance
• Measure and report on campaign performance, translating data into actionable insights
• Contribute ideas and content that help brokers and agents more effectively engage prospects and drive results

Requirements:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field, or equivalent professional experience
• 3 to 5 years of progressive experience in marketing or communications, with a strong writing and editing foundation
• Demonstrated ability to manage email marketing campaigns end-to-end, including platforms such as Mailchimp or Constant Contact
• Active LinkedIn presence and experience developing B2B social content
• Experience with CRM platforms such as HubSpot, MS Dynamics, or Salesforce
• Tech-savvy with comfort in CMS editors, marketing automation tools, and analytics platforms
• Strong research skills and ability to translate information into clear, actionable content
• Collaborative mindset with the ability to partner effectively across marketing and sales teams
• Self-starter who can take ownership of work, contribute ideas, and deliver with minimal oversight
• Interest in financial services, insurance, or learning how marketing supports regulated, distribution-driven environments

Nice to Have:

• HubSpot certification
• Experience in financial services, insurance, or a similarly regulated industry
• Familiarity with distribution or broker/agent marketing channels

Not your type of gig, but know someone who would be interested? Refer a qualified candidate, and if they get the job, you get a signing bonus! (Make sure they mention your name as their referral source so you get your well-deserved credit!)

All candidates must be located and authorized to work in the United States. C2 does not sponsor work visas. No C2C.