Marketing & Events Specialist (Brand & Growth Focus)
📍 Waukesha, WI | Full-Time
Build Something That Matters
At La Casa de Esperanza, we don’t just run programs, we change lives.
We’re looking for a creative, driven, and mission-focused Marketing & Events Specialist who’s ready to help build our brand, grow enrollment, and bring our story to life across our community.
This is not a passive role. This is for someone who wants to own projects, bring ideas forward, and make a visible impact.
What You’ll Do- Build the Brand
- Help shape and strengthen a unified brand across all La Casa programs
- Turn real impact into compelling stories that connect with families and the community
- Ensure consistency across Early Childhood, Charter School, Financial Stability, Weatherization, and Senior housing programs
Grow Our Reach
- Collaborate with our Social Media Coordinator to create and grow engaging content
- Support campaigns that drive enrollment, awareness, and engagement
- Stay ahead of trends and continuously improve performance
Drive Enrollment & Engagement
- Support marketing strategies that increase student recruitment
- Help execute campaigns for open houses, school tours, and community events
- Clearly communicate the full journey: Start here. Grow here. Succeed here.
Lead Events That Inspire
- Plan and execute key events including Open Houses, Annual Gala, and community events
- Create experiences that don’t just run smoothly, but leave an impact and drive action
- Coordinate vendors, volunteers, and logistics
Connect the Organization
- Work across teams to ensure all programs are represented and aligned
- Collaborate with program leaders to bring forward stories and insights
- Help create a one-voice, one-mission presence in the community
What Success Looks Like
- Increased enrollment interest and event attendance
- Strong, consistent brand presence
- Growing and engaged social media audience
- High-quality, impactful events
- Better collaboration across all programs
What You Bring
- A builder mindset — you take initiative and follow through
- Bachelor's degree preferred
- Creativity + organization (you can think and execute)
- Strong communication and storytelling skills
- Experience in marketing, social media, or event coordination
- Ability to manage multiple priorities in a fast-paced environment
- Proficiency in Canva, Microsoft Office, Wordpress and digital tools
- Bilingual (English/Spanish) strongly preferred
Benefits
- 401(k) + matching
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Paid time off
- Tuition reimbursement
- Employee discount
- Childcare support
Why Join La Casa de Esperanza?
Because this role is bigger than marketing.
You’ll help families find opportunity.
You’ll help students access education.
You’ll help tell stories that truly matter.
And you’ll be part of a team that believes deeply in the work we do.
👉 Apply Today
If you’re ready to build, create, and make an impact, we’d love to hear from you.
