Founding Director of Growth

Founding Director of Growth - Series A Digital Health (AI-powered)

We're partnering with a Series A digital health company building AI-powered financial infrastructure for independent healthcare practices. The product was built from the inside as their team spent months embedded in practices doing the work before writing a line of code. Now they're scaling, and they need someone to build the growth function from zero.

The role

This is a founding GTM marketing role with full ownership — strategy, execution, budget, and eventually headcount. You're not inheriting a playbook. You're writing it.

The company sells into independent practices and RCM-adjacent buyers. The sales motion is relationship-driven and trust-heavy — which means the growth function needs to build credibility at scale. Events, content, partnerships, and community are the primary channels.

What you'll own

• Growth strategy — where the company shows up, how often, and why
• Event-led GTM: RCM-focused workshops, roundtables, virtual AMAs, and hosted dinners
• Strategic partnerships with healthcare vendors, RCM consultants, and clinician associations
• Content programs that position the company as the credible voice in practice financial ops
• CRM infrastructure: attribution, inbound routing, pipeline reporting
• Scalable playbooks so the function grows with the team
• First growth hires as budget expands

Who fits

8–12+ years in B2B marketing at early or growth-stage startups. You've owned GTM programs — not just campaigns — and you've built pipeline through ecosystem and field motion, not just paid channels. Healthcare or healthtech experience is a strong differentiator. RCM familiarity is a genuine edge.

You think in strategy but you execute hands-on. You've run events, built partner programs, and you know how to translate ecosystem activity into attributed pipeline.