Director of Marketing

Location: Los Angeles, CA or Seattle, WA (In-office, not remote)

About FUNBOY

Founded in 2015, FUNBOY is a family-owned brand known for creating original, design-led inflatables that bring joy to every season. From award-winning pool floats and luxury air beds to holiday décor and outdoor play, FUNBOY combines playful design with premium materials and thoughtful construction.

We’ve collaborated with iconic global brands including Barbie, Missoni, and Drake, and our products are carried by Walmart, Target, and Amazon. As one of the world’s most recognizable inflatable brands on social media, FUNBOY creates products that turn everyday moments into lasting memories.

We’re growing fast — and we’re looking for an exceptional Director of Marketing to help take FUNBOY to the next level.

Role Overview

The Director of Marketing will own FUNBOY’s marketing strategy and execution across all channels, driving brand awareness, customer acquisition, and revenue growth.

This is a hands-on, build-from-the-ground-up opportunity for a marketing leader who can craft compelling messaging, launch high-impact initiatives, and execute quickly in a fast-moving, high-growth environment.

Key Responsibilities:

• Own FUNBOY’s overall marketing strategy across all channels and lead brand positioning and go-to-market planning.
• Lead development and execution of integrated marketing campaigns and seasonal product launches.
• Oversee digital and performance marketing across paid media, email/SMS, affiliate, and website conversion strategy.
• Drive customer acquisition, retention, and lifetime value through lifecycle marketing strategies.
• Lead retail and marketplace channel marketing strategies across key platforms.
• Own social presence and influencer ecosystem, expanding creator and ambassador programs.
• Manage marketing budget, forecasting, vendor partnerships, and scale team structure.

Must-Have Qualifications:

• 7–10+ years of experience in DTC and omni-channel marketing.
• Strong expertise in performance, social, influencer, and lifecycle marketing.
• Proven ability to drive content-led growth and analyze KPIs.
• Experience managing multiple external agency relationships.
• Strategic yet highly hands-on operator comfortable building in a lean environment.
• Strong collaborator with creative teams and brand storytelling experience.

Preferred Qualifications:

• Experience with lifestyle, design-led, or seasonal consumer brands.
• Working knowledge of modern marketing tech stacks (analytics, lifecycle, attribution, AI tools).
• Background in partnerships, PR, experiential, or community-driven marketing.

What We Offer:

• Opportunity to build and scale the marketing function of a high-growth brand.
• Paid vacation.
• Medical, dental, and vision benefits.
• 401(k) plan. Hybrid schedule: 4 days in office, 1 day remote.

To apply please email  jobs@funboy.com with your resume and subject line: "Director of Marketing Role"