Position Summary�
The� Business Development Representative (BDR) – Dynamics 365 Business Central� is an entry point into� Centre’s� sales and solutions organization and a� deliberate� stepping stone� toward an Account Executive (AE) or Solution Specialist career path.�
This role is� laser-focused on� identifying� and engaging net-new Business Central prospects� and generating high-quality sales opportunities for our sales and delivery teams. You will execute a disciplined, outbound-first prospecting motion while developing a deep understanding of ERP buying journeys, finance and accounting pain points, and Centre’s Microsoft-based solutions.�
As a BDR, you� are� the� first impression of Centre� to prospective Business Central customers and will gain hands-on exposure to real sales cycles, solution positioning, and executive-level conversations.�
This role is foundational to� Centre’s� growth strategy and works closely with Sales Leadership, Dynamics Practice Leads, and Marketing.�
Primary Responsibilities�
Execute a structured outbound prospecting strategy (phone, email, LinkedIn, account-based outreach)�
Identify� and target organizations that are strong� Dynamics 365 Business Central candidates� (typically SMB to lower mid-market)�
Research companies to understand:�
Current ERP/accounting systems (QuickBooks, Sage,� legacy� Dynamics, etc.)�
Growth triggers (M&A, complexity, multi-entity, reporting challenges)�
Industry-specific requirements�
Engage key decision-makers including:�
Controllers�
CFOs / VPs of Finance�
Directors of Accounting�
Business Owners�
Qualify prospects using defined criteria to� determine� sales readiness and solution fit�
Schedule discovery meetings and demos for Sales Executives and Practice Leaders�
Participate in discovery preparation and post-call debriefs to build sales and solution acumen�
Maintain� accurate� and detailed activity, lead, and account data in CRM�
Collaborate with Sales, Marketing, and Practice teams to refine messaging, targeting, and qualification standards�
Consistently communicate Centre’s value proposition around:�
Dynamics 365 Business Central�
ERP and CRM modernization and scalability�
Reporting and analytics (Power BI)�
What Success Looks Like�
Consistently meeting or exceeding monthly meeting and pipeline targets�
High-quality, well-qualified Business Central opportunities entering the sales pipeline�
Demonstrated improvement in discovery quality and qualification depth over time�
Growing fluency in ERP, accounting, and Business Central use cases�
Trusted partnership with Sales Executives and Solution Specialists�
Clean, reliable CRM data that supports forecasting and reporting�
Required Skills & Experience�
Strong verbal and written communication skills�
Comfort with outbound prospecting and cold outreach�
Highly organized with strong follow-up discipline�
Curious mindset with the ability to ask business-oriented discovery questions�
Coachable and motivated to build a career in sales or solution consulting�
Ability to learn and articulate ERP and business process concepts�
Experience working in or alongside a CRM system (Dynamics 365, Salesforce, HubSpot, or similar)�
Preferred Experience�
B2B sales or business development experience (SaaS, IT services, ERP, or consulting)�
Exposure to:�
Accounting systems�
ERP solutions�
Microsoft Dynamics ecosystem�
Experience selling or supporting mid-market organizations�
Familiarity with Power BI or analytics conversations�
Career Path & Growth Opportunity�
This role is intentionally designed as a� launch point into advanced sales or solution-oriented roles, including:�
Account Executive (Dynamics 365 Business Central and Customer Engagement)�
Solution Specialist / Pre-Sales Consultant�
Industry or Practice-focused Sales Roles�
BDRs at Centre gain real-world exposure to ERP sales cycles, executive conversations, and solution positioning, supported by mentoring from Sales Leadership and Practice Leads.�
What� You’ll� Learn in Your First Year�
In your first year as a BDR at Centre, you will intentionally build both� sales execution skills� and� solution knowledge� that prepare you for growth into AE or Solution Specialist roles.�
You will learn:�
How mid-market organizations evaluate and purchase ERP solutions�
Common accounting, finance, and operations pain points that lead companies to Dynamics 365 Business Central�
How to� identify� ERP replacement triggers such as growth, complexity, compliance, and reporting limitations�
How to conduct effective business discovery conversations with Controllers, CFOs, and business owners�
How Account Executives and Solution Specialists position Business Central and Power BI to solve� real business� problems�
How to qualify opportunities based on� fit, urgency, and business value—not just interest�
How Microsoft partners sell, scope, and deliver ERP and BI solutions�
How to manage� pipeline, activity, and� forecasting� data within a CRM�
By the end of year one, successful BDRs have� a strong foundation� in� ERP sales fundamentals, solution-oriented discovery, and executive communication, positioning them for progression within Centre’s sales or solution teams.�
Why Centre�
Clear, intentional career path beyond the BDR role�
Hands-on exposure to ERP, BI, and Microsoft cloud solutions�
Work within a growing Microsoft-focused practice with deep technical� expertise�
Collaborative culture with direct access to leadership and subject matter experts�
Opportunity to build both sales and solution� knowledge—not just book meetings�